Colgate Retail Category Development Analyst - Tom's of Maine in Kennebunk, Maine

Empowering a naturally healthy life – for our family and yours – for over 45 years. When Tom and Kate Chappell moved to Maine and started making natural personal care products, they were guided by two simple philosophies.

• First, that it was possible to make effective personal care products that were free from artificial flavors, fragrances, sweeteners, colors and preservatives.

• And second, that businesses should be good corporate citizens working to care for the planet and communities. These same philosophies guide us to this day. Tom’s of Maine products – including toothpaste, deodorant, mouthwash, bar soap, body wash, lotions and lip balms – are sold across the United States and Canada. And because we are so committed to giving back, we donate 10% of our profits to charitable organizations, and our employees can use 5% of their paid time volunteering for causes they are passionate about.

Tom’s of Maine is a division of Colgate-Palmolive, a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition, with sales of products in more than 200 countries. To learn more about Tom’s of Maine and Colgate, please visit http://www.tomsofmaine.comand, or find us on LinkedIn, Facebook, Twitter, Instagram and YouTube.

Location: Kennebunk, Maine, United States

Relocation Assistance Offered Within Region



Our destiny is to become the trusted partner in natural personal care among consumers with whom we share common values. If the following aspects are important to you, Tom’s of Maine may provide the kind of opportunity you seek.

  • Healthygoodness—We make healthy and effective products using naturally derived ingredients with limited processing and no animal ingredients.

  • Environmentalgoodness—We strive to reduce our impact and leave the environment better than we found it.

  • Humangoodness—We encourage the use of time and resources to help those who dedicate themselves to improving the lives of individuals and communities

At Tom’s of Maine we care about our people. Attracting, developing, and retaining exceptional talent is a key organizational priority. To support employee development and job satisfaction, we offer enriching career opportunities and access to world class training and education programs. We encourage Tom’s of Maine employees to expand their professional horizons while gaining a greater understanding of the world in which we live.

As part of our commitment to our people, we are constantly strengthening our mentoring, training, benefits and work/life balance programs in an effort to ensure that all employees have access to professional and personal development opportunities.

The Retail Category Development Analyst is our resident category expert who identifies, evaluates and recommends growth opportunities using multiple data sources that build natural category sales.

Principal duties and responsibilities:

  • Collaborates with Sr. Retail Category Development Manager to identify, evaluate, and recommend RCD business opportunities and deliver on agreed category strategies and tactics

  • Support customer category review process utilizing category analysis, shopper insights and available analytical tools

  • Identify opportunities related to the 4 P’s (Pricing, Product Assortment, Product Placement, Promotion) by bringing to bear POS data (Nielsen/IRi/SPINS), Homescan Panel, customer shopper loyalty data and customer point of sale results

  • Determine the effectiveness of Tom’s of Maine promotions through post-analysis, and make recommendations to the account

  • Provide category management support for internal processes

  • Work across all functional areas of the customer development to support growth of the business

Basic Qualifications:

  • Bachelor’s degree

  • 2 to 3 years similar consumer product sales industry background, or other relevant sales/marketing experience required

  • Solid project management skills, with the ability to lead multiple initiatives at a time

  • Strong written, verbal and presentation skills

  • Ability to work cross-functionally and with various levels of management

  • Proficiency in Microsoft Word, Excel and PowerPoint are required

Expected Areas of Skills:

  • Requires in-depth understanding of database capabilities and ability to construct fact based analyses to drive natural category growth.

  • 1-2 years of analytical experience with syndicated or retailer data (e.g., Nielsen /IRi/SPINS, Retail Link, etc.), demonstrating strong foundational analytical aptitude preferred.

  • Strong working knowledge of syndicated data reporting tools preferred.

  • Demands strong communication skills, with an aptitude to resolve analytic opportunities creatively.

  • Mines multiple data sources to uncover and address Tom’s of Maine and natural category growth opportunity identification, business recommendations and general customer team support.

  • Understands the retail environment and actively integrates brand and customer strategies along with fact-based insights to deliver persuasive customer-centric 5P recommendations to further develop natural and grow Tom’s of Maine market share.

  • Translates data into insights and implications that lead to indicated actions.

  • Gain proficiency in the analytical tools and resources available

Physical Requirements:

  • Sit at a desk intermittently for up to 8 hours per day

  • Ability to type, using a computer keyboard, intermittently for up to eight hours per day

  • Ability to receive and transmit information in person and by telephone communications

Are you interested in working for Tom's of Maine? You can apply to work with us using this online application. Attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process.

Become part of our team. We look forward to your application.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, ethnicity, age, disability, veteran status, marital status, or any other characteristic protected by law.